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Green Purse Alerts!

Why My Purse is Green

Because I believe…

  • the fastest, most effective way to stop polluters is by pressuring them in the marketplace
  • women can be the world’s most powerful economic and environmental force if we intentionally shift our spending to the best green products and services
  • women have the power right now to solve many of our most serious environmental problems by using our green purses to make a difference
  • women must act – intentionally, collectively, and with the full force of our purse power behind us – if we hope to leave our children and grandchildren a better world.
  • March 18, 2012

    Clean and Green Dry Cleaning Methods Reduce Your Exposure to Toxic Chemicals

    "Dry" cleaning is one of those things that sounds like a much better idea than it is. You might have an inkling of that when you step into a dry cleaners to drop off or pick up your laundry and get an overpowering whiff of ...yeah, what IS that smell?

    Thumb_brown.bmpIt's actually a toxic solvent called perchloroethylene, or PERC. I get an instant headache if I'm exposed to it after as little as ten minutes; I don't know how the cleaners themselves can tolerate it.  It's also known to cause nausea and dizziness, has been linked to reproductive problems, including miscarriage and male infertility, and been blamed for disorders of the central nervous system. Bringing clothes that exude PERC into homes and cars can leave behind a residue that can rise above levels that are considered safe to breathe. How "clean" is that?

    PERC poses an environmental threat, too. According to the Natural Resources Defense Council, the chemical generates toxic air pollution and hazardous waste in many of the communities where it's used. In fact, says NRDC, three-quarters of PERC-using dry cleaners in the U.S. are estimated to have contaminated soil and groundwater where they're located. 


    If you'd prefer not to bring PERC into your home, beware of cleaners that claim to be "organic" or green but aren't. "GreenEarth" is the brand name for siloxane D5, a silicone-based chemical the manufacturer says degrades into sand, water and carbon dioxide. However, the EPA is still assessing whether siloxane could cause cancer. A 2003 study showed an increase in uterine tumors among female rats that were exposed to very high levels of these chemicals.

    Also avoid petroleum-based solvents, sometimes marketed as Stoddard, DF-2000, PureDry, EcoSolve, and Shell Solution 140 HT. Yes, they contain organic chemicals, but they're the "volatile organic chemicals" or VOCs that cause some of the same problems attributed to PERC.

    The good alternatives?

    "Wet" cleaning: This method uses water and specially formulated, nontoxic, biodegradable detergents to clean sensitive fabrics such as wool, silk, linen, and rayon. It is one of two processes considered environmentally preferable by the Environmental Protection Agency. It does not create toxic air or water pollution, nor does it appear to have negative health effects.  Just be sure that, before you turn your special fabrics over to shops that offer wet cleaning, you discuss the fabric with them to make sure wet cleaning is appropriate.

    Laundress* Liquid carbon dioxide (CO2): EPA also considers this method preferable to dry cleaning, but it's more difficult to find because the equipment it uses is expensive. Some CO2 cleaners also use a Solvair machine, which adds the toxic solvent glycol ether to the process; ask the cleaning company to explain their entire process before you do business with them.

    * Find safer cleaning companies. Go to to find the safest dry cleaners near you.

    * Do it yourself? The Laundress has developed non-toxic and biodegradable cleaning agents you can use at home to launder your own fine and sensitive fabrics.


    What else can you do to avoid PERC?

    * Buy "wash and wear" clothes you can launder at home. Before you buy new clothes, check the label on the inside seam for laundry directions. If it says "dry clean only," you might want to reconsider.

    * Treat stains and dirt when they occur. For most fabrics other than silk, you can treat stains with soda water and a little gentle liquid soap, saving you the trouble of having to wash the entire garment.

    * Wear cotton camisoles and t-shirts under hard-to-launder fashions. The underwear will absorb sweat and body odor and help extend the life of your more delicate sweaters and blouses.

    * If you do need to go to a traditional dry cleaners, expose your clothes to the fresh air. Put the windows down if you're driving home with the clothes in the car. Once home, take the clothes out of the plastic bag they came in and hang them outside.


    Related Posts:

    Dry Your Clothes for Free


    For more great ideas on how to keep toxins out of your house, don't miss this month's Green Moms Carnival, hosted by Lori Popkewitz Alper at Groovy Green Livin.



    January 13, 2009

    When it comes to packaging, Trader Joe's can do better.

    As much as I love the product variety at Trader Joe's, I hate the packaging waste.

    Trader joes Everything - apart from a few bananas - comes wrapped in excessive plastic or paper. What gives? On a recent shopping trip there, all the fresh produce seemed to be hermetically sealed: one barrel was full of pairs of zucchini trapped on small polystyrene trays bundled in plastic. Another featured pairs of apples similarly presented. Elsewhere, the store was selling oversized boxes of organic tea bags - the tea bag was the same size, but it was encased in a large cellophane wrapper, then packed in a box that seemed to be 30% bigger than the standard size. Is that ok because the tea is organic?

    Trader Joe's offers a good selection of organic milk, eggs and butter. Its cleaning products minimize dangerous chemicals. And it sells many of these choices at reasonable prices. But the company does itself and its customers a disservice, especially in these lean and green times, by not reducing the packaging used to sell its products.

    Maybe next time I'm there, I'll just unwrap all the overpacked goods and leave the waste at the cash register.

    Thumb_brown.bmpThumbs down, Trader Joe's.  

    December 15, 2008

    Green Coupons Make Eco-Shopping Cheap

    Whether you're wrapping up your holiday shopping or browsing for general household goods, take advantage of online coupons to save you big bucks on green gear for yourself, family and friends.

    These three blogs specialize in linking to coupons for green products and services. NOTE: not every item on every site will be "green." Read product descriptions before you buy to avoid greenwashing (yes, it even happens with coupons! See "," below).

    GreenCouponCodes - This site is very easy to use. Every entry offers the same practical information: an overview of the product, the discount offered (highlighted in bright red ink), shipping information, and an easy click through to the product itself. You'll find a wide variety of items in categories that include health and beauty, organic garden, personal finance, batteries, and light bulbs. The only coupon category that didn't make sense to me was "auto." The promo promises coupons for "green auto parts at Juiced Hybrid," but I could never access that particular site.

    Pristine planet Pristine Planet - Whether you're looking for divine organic chocolates, organic cotton baby gear, holiday candles or gourmet gift baskets, you should be able to find a discount coupon at Pristine Planet. Many merchants listed here - like Gifts for the Garden and EcoHomeGear, offer discounts as high as 20%.

    Ecobunga EcoBunga - EcoBunga calls itself the guide to "green giveaways and deals," so look not just for discounts but freebies, too. Sweepstakes and contests offer everything from EMX Race Bikes (hmm... I guess that's "green" - better than racing a car?!), to adventures to exotic natural habitats, to things more mundane but perhaps more essential: BPA-free baby bottles. On the coupon side, recent promotions included a $10 discount on Seventh Generation chlorine-free diapers, and 40% off Pangea Organics Holiday Gift Boxes.

    Mambo Sprouts is another online coupon resource, offering printable coupons from the web as well as coupon books. Recent offerings included $1 off a package of Equal Exchange  Fair Trade Coffee and $1 off Bio-Kleen eco-friendly cleaning products.

    Thumb_brown.bmp NOTE: Beware a site called OrganicCoupons. Despite the name, it doesn't seem to focus much on organics. Recent promotions included a trip to NBC's Universal Studios, discounts for Omaha Steaks, and a price break on "a fantastic mid-size SUV." Those sure don't sound like organic options to me.

    August 30, 2008

    How "Green" is Sarah Palin? Not very (unless you count her experience).

    Before women get too excited about the nomination of Sarah Palin to the GOP Presidential ticket, they should pause long enough to take a look at her record. Political pundits have focused on her cred as a social conservative. But where does she stand on the environment? This summary compiled by tells all:

    * She favors oil drilling on the Coastal Plain of the Arctic National Wildlife Refuge, the calving ground for thousands of migratory caribou. The Refuge is considered sacred wilderness by environmentalists, biologists and millions of Americans. Even McCain opposes drilling here. Her response? Bring on the derricks!

    * She opposed a statewide ballot initiative to prohibit or restrict new mining operations that could affect salmon in the state's streams and rivers.

    * She sued the Interior Department over its decision to try to protect the polar bear by listing it as a threatned species. 

    * She opposes a windfall profits tax on oil companies, even though most of their profits come from drilling on public land that you and I and every American citizen own.

    * She faces an immediate conflict of interest in developing national energy policy: her husband is an oil production operator for BP on Alaska's North Slope.

    * She believes intelligent design should be taught along with evolution in science classes.

    Says Carl Pope of the Sierra Club, "Senator McCain has lost any chance of having a balanced or moderate ticket with this choice and has instead opted for the same, business-as-usual reliance on the outdated oil companies that has been the hallmark of the Bush-Cheney administration. On the third anniversary of the hurricane that knocked loose oil rigs and spilled millions of gallons of oil into the Gulf Coast that is bracing for another hit, McCain is sending a terribly indifferent message by selecting a candidate who only repeats Big Oil's talking points."

    The only thing "green" about Palin is her level of national and foreign policy experience.

    August 20, 2008

    The Amazon is Still Burning - Are you buying tropical wood?

    As I flew over the Peruvian rainforest, I kept a lookout for flames. I'd heard that, despite international outrage over the loss of millions of acres of trees, the Amazon basin was still going up in smoke. Now I'd come to see for myself, and it didn't take long. Out the window of the small LAN-Peru jet I was taking from Cuzco to Puerto Maldonado, a bustling frontier town perched on a tributary of the Amazon, I saw a tall grey column billowing up from the ground 19,000 feet below. 

    Deforestation_3 Not everything was on fire  - because much of it had already been burned and cleared. A patchwork of thin, pale green rectangles intermingled with darker, bubbly patches that indicated intact forest. But I couldn't help but worry that the amount of forest left serves more like an invitation to clearcutters than a deterrent.

    Oscar, my guide for the next four days, confirmed that that was the case. As we boarded a long, narrow motor boat for our five-hour trip into the wilds that host the Heath River Wildlife Center, the rainforest specialist noted that fires and clearcuts remain the biggest threat facing the region known for serving as the "globe's lungs."

    Aerial_1026_3234_2 "Why is the forest being cleared?" I asked, thinking the answer was linked to consumer demand for mahogany, teak and other exotic woods.

    Oscar acknowledged that logging is a major problem. But, he said, agriculture also figures substantially into the destruction equation. "Raising cattle and growing soybeans leave a big scar on the land," he said. "You want prestige in the Amazon, you clear the forest, grow crops, and make money. It's as simple as that."

    Independent research from various scientists as well as groups like Mongo Bay , the Nature Conservancy, and Greenpeace verify that raising cattle, growing soybeans and logging are the most damaging forces behind rainforest destruction. Though most studies have focused on Brazil, Peru isn't immune to the same marketplace forces. While many fastfood restaurants in the U.S. have pledged not to use beef or soy products grown on recently deforested tracts of land, the Asian and European markets haven't been so responsible. And consumers everywhere continue to buy tropical woods because they are beautiful, unusual, and resistant to rot.

    The impact of consumer demand is making itself felt in Peru. As points out, about half of this medium-sized country is forested. Of this, more than 80 percent is classified as primary forest. In other words, it's never been cut. Nevertheless, the international Food and Agriculture Organization estimates that the country loses somewhere between 224,000 and 300,000 hectares of forest per year.

    Notes Mongo Bay: "Currently most logging in Peru is illegal. One scientist at the Research Institute of the Peruvian Amazon estimates that 95 percent of the mahogany logged in the country is harvested illegally. Because the wood is so valuable, traffickers are known to cut trees inside national parks and reserves. They also have little to fear: as of early 2006, not a single commercial logger had been imprisoned in Peru for illegal logging."

    A further source of deforestation and environmental degradation in the Peruvian Amazon, says, is gold mining. "Peru's forests are home to alluvial gold deposits that are pursued by large-scale operators and informal, small-scale miners. Both kinds of operators rely heavily on hydraulic mining techniques, blasting away at river banks, clearing floodplain forests, and using heavy machinery to expose potential gold-yielding gravel deposits.

    "Mercury contamination and increased river sedimentation can be a problem downstream from operations, while mining roads can open remote forest areas to transient settlers and land speculators. Further, shantytowns that spring up in areas believed to hold gold deposits increase pressure on forests for building material, bushmeat, fuelwood, and agricultural land."

    Indeed, during the first two hours of our boat trip, we saw at least a dozen prospectors industrially sifting gravel in their search for gold. Eventually, they would use mercury to bind small gold chunks into bigger nuggets, and think nothing of washing all the residue into the same river water that serves as their kids' swimming hole -- as well as the water source for Peru's 2,937 known species of amphibians, birds, mammals, and reptiles, according to figures from the World Conservation Monitoring Centre. Of these, 16.0 percent are endemic, meaning they exist in no other country, and 7.6 percent are threatened. In addition, Peru is home to at least 17,144 species of vascular plants, of which 31.2 percent are endemic.

    Scott Paul, the Director of Forest Campaigns for Greenpeace USA, says the marketplace can play a critical role in helping to curb rainforest destruction. Already, McDonald's in the U.S. and Europe has pledged not to use products - including beef and soy-based feed for chickens - produced in newly cleared rainforests as a way to discourage further forest destruction. Home Depot minimizes the amount of wood it buys from rainforests and sources as much wood as possible from producers that meet the sustainable forestry criteria established by the Forest Stewardship Council.

    Paul credits consumer pressure as well as high-profile publicity campaigns like those Greenpeace wages for these successes.

    "I've seen individual consumer actions change government and corporate policies," he says. The way people spend their money can be "insanely effective" in persuading companies to safe the rainforest rather than destroy it.

    Paul says here in the U.S., consumers can take two key steps to protect the Amazonian basin.

    Buy locally produced food. Read labels and look for products made in America. Choose locally-raised beef and chickens, an increasing feature at farmer's markets, food co-ops and natural-food grocery stores. Avoid canned meat. Apart from the fact that a "food" like this sounds unappealing to begin with, it is also one way that Latin American producers are sneaking their goods into the marketplace. Most tofu and other soy-based foods are made from soybeans grown in the U.S., so for the moment, anyway, Paul says that purchasing those goods won't impact the rainforest either way.

    Fsc_logo * Buy FSC-certified wood. When choosing flooring, indoor or outdoor furniture, patio decking or other wood products, make sure the wood has been produced from a certified sustainable forest. Pier 1 and Crate and Barrel earned four stars from National Wildlife Federation for the sustainable garden furniture they offer.

    Oscar, my Peruvian guide, would add:

    * Support sustainable tourism. "Owning and running an eco-lodge is fast approaching cattle ranching and farming as a prestige occupation in Peru," he says. "And it's far better for the forest because protecting the forest ecosystem is key if lodge owners and their employees are going to make any money."

    July 29, 2008

    ANTIBACTERIAL SOAP IS TOXIC: Could harm fetus and infants; Pollutes breast milk

    Dial_soap_75_oz_pump6210 Thinking about buying some handy 'germ fighting' dish soap or bathroom cleanser? Think again. In all likelihood, those cleaners contain triclosan, a toxic pesticide that's marketed as an "antibacterial agent" but is powerful enough to threaten children's health and pollute mothers' breast milk.

    According to a study by researchers at the non-profit Environmental Working Group (EWG), triclosan has been:

    * linked to cancer in lab animals

    * targeted for removal from some stores in Europe for its health and environmental risks

    * recommended against use at home by the American Medical Association

    Thumb_brownbmp_2  Triclosan's human health and environmental impacts are serious:

    * It may disrupt the thyroid hormone system, which is essential for proper growth and development, particularly for brain growth in utero and during infancy.

    * It breaks down into very toxic chemicals, including a form of dioxin; methyl triclosan, which is acutely toxic to aquatic life; and chloroform, a carcinogen formed when triclosan mixes with tap water that has been treated with chlorine.

    * It pollutes the environment. Scientists surveying 85 U.S. rivers and streams found traces of triclosan in more than half. Studies done at the University of British Columbia in Vancouver, Canada show that triclosan exposure endangers frogs and other aquatic wildlife.

    Even though there is no evidence that triclosan is keeping homes cleaner, the toxin is showing up in the most unlikely products: toothpaste, shower curtains, cutting boards, and mattresses as well as liquid hand soap, dishwashing detergent, and window cleaner. It is touted by leading brands like Softsoap, Dial and Bath & Body works. EWG's research shows it is an ingredient in almost half of 259 hand soaps.

    "It¹s time to ban triclosan from all personal care and household products," says EWG Staff Scientists Rebecca Sutton, PhD.

    Dr. Stuart Levy, director of the Center for Adaptation Genetics and Drug Resistance at the Tufts University School of Medicine in Boston, says "No current data demonstrate any health benefits from having antibacterial-containing cleansers in a healthy household."

    The Environmental Protection Agency is trying to determine whether and how to regulate triclosan and other antibacterial agents. Their review could take months, even years.

    In the meantime, here's how you can protect yourself:

    * Worry less about germs. Dr. Levy and other medical professionals note that people who are exposed to household germs usually develop stronger immune systems and are healthier overall. Aim to be clean, not germ-free.

    * Read product labels. If you see the words "antibacterial," "kills germs," or "triclosan," find an alternative.

    * Talk to store managers. Tell them you're refusing to buy antibacterial products because they threaten human health and the environment.

    * Shift your spending to safe, eco-friendly cleansers:

    Bonami *  Bon Ami

    Baking soda, vinegar and water

    Greenworks All Natural Cleaner

    * Method Non-Toxic, Fragrance-Free All Surface Cleaner

    For triclosan-free toothpaste, consider UltraBrite Advanced Whitening or Tom's of Maine, both of which are available in most grocery and drug stores. For other alternatives, consult the Safe Cosmetics Data Base.

    For liquid hand soap, try Kiss My Face Self-Foaming Soaps.

    July 02, 2008

    Best Electronics Create Least E-Waste, Climate Change

    Ewaste8 Greenpeace has just issued its annual electronics guide. Given that women buy 14% more electronics than men, the guide can help female consumers make their money matter by favoring the mobile phone, computer, TV and games console manufacturers that have the best policies and practices on toxic chemicals and equipment take-back. Consumers can also favor electronics companies that do the best job reducing their climate change impact.

    According to the Greenpeace website, "Companies are scored on disclosure of their greenhouse gas emissions, commitment for absolute cuts in their own emissions and support for the mandatory global emissions reductions that are needed to tackle climate change. On energy efficiency, a selection of each company’s product range is assessed to see how far they exceed the current de-facto global standard, the US Environmental Protection Agency’s Energy Star. Energy Star sets minimum standards for energy efficiency for many types of electronic products. The overall percentage of renewable energy in a companies total energy use is also assessed.

    The climate impact is important, since the information and communications technology sector currently accounts for two percent of global greenhouse gas emissions, equal to the aviation industry. Notes Greenpeace, "As one of the most innovative and fastest growing industries, the biggest electronics companies must show leadership in tackling climate change by reducing both their direct and indirect climate change footprint."


    Philips scores well on chemicals and energy criteria, but scores a zero on e-waste since it has no global take-back polices. Greenpeace recommends that Philips establish an effective global take-back program to reduce the environmental impact of its e-waste. 

    Thumb_green The best performers on energy efficiency are Sony Ericsson and Apple, with all of their models meeting, and many exceeding, Energy Star requirements. Sony Ericsson stands out as the first company to score almost top marks on all of the chemicals criteria. With all new Sony Ericsson models being PVC-free, the company has also met the new chemicals criterion in the ranking, having already banned antimony, beryllium and phthalates from models launched since January 2008.

    On the other hand, according to the Greenpeace analysis, Apple "missed a big chance" to advance its score by not improving the environmental performance of the new version of the iPhone.

    Thumb_brownbmp_2  Some companies that promote their "green" policies come up short when measured against global standards of measuring impacts on climate change. Dell scored relatively poorly and Toshiba, Samsung and LGE scored close to, or zero, on climate change criteria.

    Among the games console makers, Microsoft dropped to second bottom of the Guide with a low score on climate criteria. Nintendo’s score increased slightly over last year with some improvement on toxic chemicals and climate policy. However, even Nintendo’s relatively energy efficient Wii console does not meet Energy Star standards that cover minimum energy efficiency standards for PCs and consoles.

    Notes Greenpeace, with most companies now scoring less than 5/10, only a company that phases out toxic chemicals, increases the recycling rate of e-waste, uses recycled materials in new products and reduces its impact on climate change can seriously hope to make the claim of being green. Companies that undergo life-cycle analysis of their entire production, distribution, and reclamation policy have the best shot at meeting this goal.

    Read a snapshot of the report here.

    Or peruse the full Guide to Greener Electronics report.

    February 27, 2008

    General Motors Shows Its True Colors - And They're Not Green

    Gm_logo General Motors’ Vice President Bob Lutz created a firestorm earlier this week when it was reported that he told reporters he thought climate change was a “crock of s**t”.

    Over at Grist, David Roberts noted,  “GM has been, and continues to be, a strongly reactionary force in American energy politics, thwarting progress at every juncture... the company, with Lutz's vocal backing, has been a long-time opponent of any boost in U.S. fuel efficiency standards. Even now, as the Minnesota legislature considers signing on to California's tailpipe standards, GM is working behind the scenes to stop them. Arizona has provisionally decided to adopt the standards, and will finalize them on March 3, but GM is leading a last-ditch, behind-closed-doors effort to stop it.”

    Mary Hunt chimed in at In Women We Trust, asking, “Why would I support a company with such an idiot at the top of it? Especially when he goes on to say "I'm motivated more by the desire to replace imported oil than by the CO2..." Wait a minute, isn't this the same company that killed the electric car?”

    Lutz tried to douse the fires on his blog, claiming, “My opinion doesn’t matter.” He urged critics to look at what the company is doing on the ground.

    “General Motors is dedicated to the removal of cars and trucks from the environmental equation, period. And, believe it or don’t: So am I! It’s the right thing to do, for us, for you and, yes, for the planet. My goal is to take the automotive industry out of the debate entirely. GM is working on just that – and we’re going to keep working on it — via E85, hybrids, hydrogen and fuel cells, and the electrification of the automobile.”

    That may be their goal, but I attended several presentations by GM executives at the North American International Auto Show in Detroit last month, and they gave far more lip service to their big gas guzzlers – Hummers, Cadillacs, light trucks and SUVs – than they gave to true energy-saving cars. And even the vehicles they trumpeted as energy-saving, like the 24/32 mpg Malibu hybrid, don’t compare to the fuel efficiency of the 50-mpg Toyota Prius.

    In light of today’s news that gas prices could hit budget-busting $4 a gallon by spring,  and increasing research that the polar ice caps are melting beyond repair, General Motors should not only embrace climate change as a real motivating force for industrial innovation, but do everything possible to achieve vehicle fuel-efficiency gains that actually save Americans money and generate far less CO2.

    And that’s not a crock of “s**t”.

    Thumb_brownbmp Thumbs down, GM.

    January 16, 2008

    Most Fuel-Efficient Cars Still the Prius and Honda Civic

    Despite all the green cars I saw on display at the North American International Auto Show, I came away convinced that if you want to buy a really eco-friendly vehicle, the highly fuel-efficient Prius and Honda Civic Hybrids are still your best bet.

    Here are a few comparisons of gas-saving vehicles in case you're in the market for a car right now. Mileage estimates are taken from the federal (By the way, you can reduce exterior maintenance on your car by keeping it covered. Here are a variety of Honda car covers, courtesy of


    2008_toyota_prius • Toyota Prius (left) - 48 mpg city/ 45 mpg hwy (some drivers report getting as much as 56 mpg on the hwy; some drivers report getting as "little" as 35 mpg in the city -- which still outperforms most other models)

    2007_honda_civic_sedan_hybrid • Honda Civic Hybrid (right) - 40 mpg city/ 45 mpg hwy

    • Camry Hybrid Sedan 33 mpg city/ 34 mpg hwy (some drivers report getting as much as 42 mpg on the highway
    • Toyota Corolla 28 mpg city/ 37 mpg hwy
    • Toyota Yaris 29 mpg city/ 36 mpg hwy  (manual transmission)
    • Saturn Aura Hybrid Sedan  24 mpg city/ 32 mpg hwy

    Mini Vans (still no gas-saving hybrids available; the companies are focusing their fuel-efficiency initiatives on sedans and SUVs)

    2007_honda_odyssey • Honda Odyssey - 17 mpg city/ 25 mpg hwy

    • Dodge Caravan - 17 mpg city/ 24 mpg hwy
    • Toyota Sienna - 16 mpg city /21 mpg hwy

    SUV Hybrids (from an environmental point of view, there's no point in considering non-hybrid SUVs, all of which get less than 20 mpg, and many of which squeak by with a measley 10-15 mpg)

    2008_ford_escape_hybrid • Ford Escape Hybrid  29 mpg city/ 29 mpg hwy (right)
    • Saturn Vue Hybrid 25 mpg city/ 32 mpg hwy
    • Toyota Highlander  27 mpg city / 25 mpg hwy

    2008_ford_f150 Thumb_brownbmpCompare any of these to the best-selling Ford F-150 FFV 4WD pick-up truck. This gas guzzler gets a paltry 13 mpg in the city and 17 mpg on the hwy. And if you use the E-85 ethanol blend so many of the car makers are talking up, the fuel efficiency of the F-150 drops significantly: to 10 mpg in the city and 12 mpg hwy.

    To compare other cars you may be considering, visit

    To see the most fuel-efficient vehicles by class, visit

    To take a peek at the new green cars you can consider buying in 2010, read the rundown at EcoGeeks.


    November 29, 2007

    Not the Kind of Friends the Earth Needs

    When it comes to friends – of the Earth, anyway – Jennifer Anniston must count herself out. Jen_blog_11 Why else would she endorse bottled water, a product that’s been universally panned for wasting billions of gallons of oil, creating tons of trash, and contributing to climate change?

    Maybe it has something to do with the deal she got with Glaceau’s smartwater brand. According to a corporate statement, “Jennifer recently became an investor in the company and is even getting actively involved in the business.” She’s also lending her image, for the first time in the U.S., to full-page ads that are showing up in magazines aimed squarely at women. You don’t have to be a genius to get the campaign: “smart” women drink bottled water.

    Duhhh. Despite the name, there’s nothing “smart” about a product that industry-wide wastes 2 gallons of water for every 1 that’s bottled, that depends on nonrenewable resources for packaging and shipping, and that is barely recycled.

    Glaceau’s website proclaims, “Just so you know, our two favorite subjects in school were science and nature. ,,,we love to hydrate people (responsibly, of course), and we have a fresh new approach to water. Enjoy…one sip may result in a boycott of other beverages.”

    Hmmm. Give you any ideas?

    Rohan Oza, smartwater’s senior vice president of marketing, says “To us, Jennifer truly embodies what smartwater is all about as she combines substance and style like nobody else.”

    Too bad Jennifer Anniston doesn’t embody a friend of the earth.


    Be Jen’s Friend – Send her a reusable water bottle

    Maybe Jennifer Anniston would be more eco-friendly if she had a reusable water bottle. You can send her one, along with a note urging her to save her image for products that actually protect the planet, at:

    Jennifer Aniston

    Brillstein-Grey Entertainment 9150 Wilshire Blvd. Suite 350 Beverly Hills, CA 90212 USA

    EcoCentric Mom
    Everbuying led light
    Green by